The YP for Business℠ App Gets a Makeover
Two principles drive regularly our product design choices: 1) a desire to help our customers deploy effective marketing campaigns in the quickest, easiest way possible; and 2) a commitment to helping customers measure success and evaluate their marketing campaigns on the go.
Ever since first launching in July, the YP for Business℠ app has provided customers with a single, simple, all-in-one dashboard for both managing their local search campaigns and tracking their online presence. Now, with a few months under our belt, we’re pleased to announce an improved, redesigned YP for Business app experience that will now make it even easier for our customers to manage their campaigns in real-time.
The updated app – now available for download on YP, iTunes, and Google Play – makes it easier than ever for customers to view a summary of impressions, clicks, and leads from all of YP campaigns and products in a single, all-inclusive dashboard view. Not only does this provide the benefit of improved visibility into campaign performance at a quick glance, but it also incorporates mobile responsive design to ensure a seamless viewing experience, even when the information is not being accessed via the in-app experience.