YP℠ Joins the Bing Ads Elite SMB Partner Program

Bing Ads Elite SMB Partner
Posted by: Allison Checchi – Chief Marketing Officer

It’s no secret that local search marketing is our sweet spot. That’s why we recently joined the new Bing Ads Elite SMB Partner program, making us one of few SMB (small- and medium-sized business) marketing services providers to have strategic relationships with all of the top search engines – Google, Yahoo, and now Bing.

Similar to the Google and Yahoo partnerships that we are a part of, the Bing program endorses service providers who have a proven track record and trusted expertise in driving growth to SMBs, both within the overall search advertising landscape and, more specifically, the Bing Ads platform.  

In the past year, YP has performed more than 400,000 search campaigns on behalf of local businesses across the U.S. – and we are continuing to invest heavily in advancing our search portfolio to better serve customers (aka, businesses) of all sizes. Just a few months ago, we launched ypSearch for our core small business customers and ypSearch Marketplace, a keyword-bidded local search platform, to give advertisers, big and small, instant access to YP’s valuable, purchase-minded audience.  

As a Bing Ads Elite SMB Partner, we’ll have exclusive access to Bing partner training and unique industry insights, ensuring that our customers continue to get the most out of their search campaign investments.

We’re very proud that both SMBs and the major search engines choose to partner with YP because we have the expertise, technology, innovation, and skilled workforce to help business owners grow their businesses successfully. And through our personalized service and support, our customers spend less time trying to navigate the search marketing maze and more time actually running their businesses.  

Learn more about the Bing Ads Elite SMB Partner program today.

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